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Hong Kong Real Estate Analysis 2011
The Specialist's Website for the Property Listings of Mid-Level Central
MacDonnell Rd.
Kennedy Rd.
Bowen Rd. Magazine Gap Rd. Old Peak Rd. May Rd. Tregunter Path Garden Rd.
Mid-Level Central Listings

Specilalised in
MacDonnell Rd. Kennedy Rd. Bowen Rd.
Magazine Gap Rd. Old Peak Rd. Garden Rd.
Tregunter Path.
May Rd. Monmouth Terrace
Contact / Enquiries:
Wendy Suen - Senior Account Manager
【EAA Individual Licence : E-113154
Mobile / Hot Line:(852) 9431 1418

             
 
Hong Kong Residential Real Estate Analysis 2011
         
The Forecast A further increase of 20% by 2012?
 
 Current Market and Price Trends
   
 
 


T
he Hong Kong Property market has been keeping active since last December and January 2011. The 'overall' property price in Hong Kong reached its historical peak in 1997 and hit the bottom in 2003 when Hong Kong was in the midst of the SARS crisis. Since then, the property price has been picking up and almost restored to the 1997 level in end January 2011. Some individual luxury properties have even reported prices exceeding that of 1997 at the same time. As in February, it is clear that the prevailing momentum in the market persists. Some experts and scholars also predict that the property price will well pass the 1997 level in 2012.

With the experience in the profession of property agent for more than 15 years, my observation is optimistic that the market could accommodate a further 20% or more increase in price in the coming 2 to 3 years.

To conclude this, please see the analysis of the factors, which should not be exhaustive, below.

 
 




Since end 2010, the Hong Kong luxury property market
has been very active!
 
 
  The Demand
 
The Supply
 
 


A
s a measure of suppressing some of the drives of price increase, the Hong Kong Government imposed, with immediate effect, in August 2010 an extra ‘stamp duty’ policy on property sale and purchase transactions which are to be re-sold within 2 years. The market responded moderately only for about 2 weeks with the impact largely on the mass segment only. It started to roll again; as the policy only helped to eliminate unfavorable doubts that its target was the short term ‘speculators’ and not the end-users of property.

With the 'speculators' out of sight, the home buyers and buyers with investment need come back aggressively. Traditionally, there would have been a small ‘bloom’ shortly after the Chinese New Year which was early February this year. However, this expected bloom came earlier in January as the buyers wanted to stay away from the rush; and many of those deals in the 'pre-bloom' broke price records. This was more obvious in the luxury and super-luxury property segments. This attitude of the buyers reflected that there is a stronger than expected purchasing power and need in the overall property market. The bloom will certainly continue for a while after the Chinese New Year.

 
The IPO market rose more than 400% in 2010.
 


A
lthough the cumulative number of completed residential units in 2010 was much higher than that in 2009, it is still far below that of the government expected. On the other hand, according to the Hong Kong Building Authority’s data, the number of residential units freshly started to progress in 2010 was slightly more than 5,000 which is the lowest annual figure ever in its records. As the ‘stock on hand’ and total ‘work in progress’ are both deficient, the overall supply in 2011 and the following 1 or 2 years is, therefore, likely to be tight.

Super-Luxury Property with breath-taking views,
re-sale value secured

 
 
  Hong Kong's economy and as a global Financial Center
 
Inflation, Low Interest Rate and Appreciation of RMB
 
 


The well established role of Hong Kong as a prime financial center worldwide and in the Greater China has been further enriched by the very active Initial Public Offering (IPO) stock market in 2010. In terms of regional headquarters and local offices, banks and financial institutes and companies of other industries as well have been expanding their operations in Hong Kong very rapidly. The housing needs of the expatriates from these companies have raised the demand a great deal for leasing luxury homes, especially for larger units. The fact that as a result of the increase in property rental price, more and more investors will be attracted to purchase luxury units aiming at attractive yields can be anticipated in the coming years as long as Hong Kong's status of being a leading global financial center is further accomplished and recognised.

 
 
 

In 2011, the following are scheduled or anticipated:
The implementation of minimum labor wage
Wage and salary increases by many companies
More jobs available and lower unemployment rate
Besides residential, office and retail shop rental price
increases caused by operation expansions and tourism
bloom respectively
Price increase of food and other consumables imported
from China caused by the inflation in Mainland as well
as elsewhere worldwide
All these are correlative factors of inflation in Hong Kong and subsequently cause property price to increase.

The currency advantage of RMB equivalent to a 15% discount on price has encouraged Mainlanders to the property market in Hong Kong.

On the other hand, the prolonged global low interest rate environment has drawn more investors with rich-cash to purchase property in Hong Kong as a means to guard value decline of money and as an investment alternative. For the same purpose, local home-buyers will enter the market sooner than before in the hope that they could beat further asset inflation. These all have increased the demand and contributed to the pressure on property price.

 
For Luxury Properties, please call: 94311418
 
 
Government Land Auctions and Developers’ Reserves
 
 


In last October, the government announced that more government land would be released for auctions in 2011 as a means to aggressively increase land supply in the hope that it would correspondingly release the pressure on property price increase. On the other side, the ‘private land reserves’ of all the property developers have been low. It is anticipated the developers’ interest to bid in the coming land auctions will be high. This will boost the prospective property buyers' sentiment and confidence for price increase in the overall property market. However, it is also anticipated that the government will insert an associated policy to build more property for the mass market; the impact will therefore only be more obvious in that segment. Unless the total area of land sold is to be large enough, these land auctions in 2011 will then only remind the property buyers that the supply will still be insufficient in the coming several years.

 
 
  Infrastructure, Amenities and Prosperity  
Others
 
 


Hong Kong luxury properties’ amenities have been much enriched by the government’s commitment in the following infrastructure investment and projects:
High speed rail connection to Mainland’s national network
Hong Kong-Zhuhai-Macau Boundary Crossing Bridge
Extensions and additional routes of the Hong Kong
Mass Transit Rail
West Kowloon Cultural District – first phase in 2015
Kai Tak Cruise Terminal – in 2013

The above projects employing huge investment funds and promoting living standard in Hong Kong have, to a large extent, been absorbed favorably in the property market. From time to time, they will still be used as value-added selling points in primary luxury property launches, boosting buyers’ sentiment and confidence in the further prosperity of Hong Kong.

 
 


Last but not all, let me quickly point out the following:

The rapid economic growth in China to be continued
for 20 years or much longer will continue to benefit
Hong Kong
The bank mortgage market in Hong Kong is healthy
with low or manageable bank ratio.
Other supporting services are readily available and
well established; such as solicitors, banking, privacy
code, land search and estate agent authority
The properties sector is one of the main sources of
income for the government
Stability and sound financial background of Hong Kong
Further tightening policy by the government to cool down
the market will likely be there should the price go up too
fast. But the impact will largely be on the mass market.

 
 
 
In summary, the 'luxury property market' of Hong Kong will still have a room for price increase of at least 20% by 2012. The demand is growing due to various factors; the main one is believed to be 'rich-cash' flowing in, and the supply has been limited. The promising growth as a global financial center and the rapid economy growth of China will still be the dominating factors for Hong Kong to prosper with confidence in the coming years; boosting further the sentiment of the luxury property buyers.
 
 
 
The above is for reference purpose only. For listing and other information, please call Hot Line 94311418 Wendy Suen
 
 
 
Hong Kong Island Mid-Level Central Listings
Wendy Suen - Senior Account Manager Licence No.: E-113154
Mobile Phone : (852) 94311418
E-mail : property@wendysuen.hk
 
 
 
 
 
 
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